Meta with "WhatsApp Pay" feature!


WhatsApp to feature with Credit & Debit Card services to make payments 

WhatsApp, a subsidiary of Meta, has introduced the ability for Indian users to make payments within the app. This feature allows users to purchase products and services from businesses using credit and debit cards, WhatsApp Pay, and UPI. Mark Zuckerberg announced this during a virtual event. Meta aims to increase revenue by facilitating business transactions through credit and debit cards on WhatsApp, which boasts 400 million monthly users in India. While businesses won't be charged for in-app payments, Meta anticipates benefits from increased business usage of WhatsApp. The company also introduced a feature called Flows, enabling users to book flights and appointments without leaving the app, enhancing shopping experiences. Meta is focusing on e-commerce and shopping as key verticals.



India × Canada 

Cracks in India-Canada ties have cast a shadow over billions of investments without any diplomatic thaw in sight. After Canadian Prime Minister Justin Trudeau alleged that India was behind the murder of a Sikh separatist leader in Vancouver, an allegation India has strongly denied, economic investments are likely to take a hit. According to media reports, investments between the two countries increased to C$36.2bn in 2022, up 37% in four years.


Green Signal to Akasa Air for International Operations 

Akasa Air has received government approval to launch international operations, beginning in the Middle East and expanding to South and Southeast Asia. However, the airline faces challenges due to pilot resignations, resulting in numerous cancelled flights. They are also awaiting traffic rights from relevant countries. This expansion comes amid a shortage of pilots, with many joining rival Air India Express after leaving Akasa Air. The airline aims to overcome these obstacles and commence international flights by year-end.

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Aurassure Raises ₹4 Crore for Climate Tech Expansion

Climate tech startup Aurassure has secured ₹4 crore in a seed funding round led by Unicorn India Ventures. Based in Bhubaneshwar, Aurassure focuses on IoT-enabled technology to combat climate change. The funds will be used to enhance products, acquire international certifications, expand the sales team, and deploy 1,000 sensor devices in eight Indian cities. They provide weather and natural disaster forecasts, with clients including Tata Realty, L&T Realty, P&G, and Google. With 40% quarterly growth, Aurassure aims to increase earnings six-fold by 2024 and expand globally to Southeast Asia, Africa, Europe, and the US.

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Eloelo Secures $22 Million in Funding for Live Chat App Expansion

Live chat app Eloelo has raised $22 million in a funding round led by Courtside Ventures and Griffin Gaming Partners, with participation from existing backers. The funding, at a valuation of $100-150 million, will support team expansion, creator recruitment, revenue generation experiments, and tool development. Eloelo offers live audio and video chat rooms on various topics and aims to generate revenue through in-app purchases rather than ads. With over 37 million registered users and 1,20,000 creators across six languages, the firm aims to recover from a revenue loss of ₹9.74 crore in 2022 as it enters FY2023.

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Flipkart Invests $15-20 Million in In-House Credit Marketplace Startup

E-commerce giant Flipkart is investing $15-20 million in an in-house credit marketplace startup led by senior executive Prakash Sikaria, who previously managed the social commerce offering, Shopsy. The investment will be gradual, with the platform set to launch by late 2023 or early 2024. Sikaria and Flipkart are shareholders in the venture, which may consider external funding in the future. This move aligns with Flipkart's focus on expanding its credit and payment offerings, marking the first instance of a senior executive founding a venture within the company. The credit products aim to cater to Flipkart's customers based on their buying behavior and needs.

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